Louisville, KY, December 1, 2008 – Brown-Forman announced the sale of its Bolla and Fontana Candida Italian wine brands to Gruppo Italiano Vini (GIV), the Italian company with which Brown-Forman has worked for many years.
Yes, it's the end of the road for BOLLA Cycling, but thankfully when the big guy closes a door, somewhere he opens a window. We are so fortunate and proud to announce we have partnered with Fetzer Vineyards as our new title sponsor.
Our team kit has been artfully designed by Beverly Cote, Sr Graphics Designer at Brown Forman. The kit follows the essence of the Fetzer brand on sustainability and eco friendly practices resulting in a superior wine. The distinctive eco friendly colors of green and blue will be easily spotted in races.
So, for a short period, you'll see us training and racing in BOLLA, but soon we will transition to FETZER Cycling.